Trunk Club: Outfitting Men Just The Way They (And Their Wives) Like It
Back when we wrote about Trunk Club in 2009, the startup was an innovative new way that men could hire their own personal shopper via Skype video sessions, who try to figure out what kind of clothes they wear, what is lacking in their wardrobe, and what kind of clothes they might be willing to try. Similar to a retailer, Trunk Club sent desirable, stylist-picked clothes to gentlemen, which they tried on for stylists via Skype. The gents and Trunk Club stylists then nixed the clothes that didn’t work and the men were only charged for the clothes that they kept. Unfortunately, there were major problems with this model.
Get your own virtual personal stylist.