You may have heard about the social graph and the interest graph, but what about the health graph? Thanks to RunKeeper, this term may soon become an oft-used part of your vocabulary. RunKeeper, for those unfamiliar, was founded three years ago as a simple iPhone app and a small online fitness community designed to help runners and other fitness enthusiasts employ smartphone technology to better track, measure, and improve their fitness. Since then, RunKeeper has expanded across mobile platforms, growing into a community of 6 million strong.
A handful of not very descriptive top-level domains, such as .com, .net, .org, as well as country-specific TLDs are what the web is currently made of, but this is about to change drastically. ICANN (Internet Corporation for Assigned Names and Numbers), the international authority over top-level domain names, has approved the expansion of generic TLDs which will allow companies and organizations to create domains for their branda (such as .coke) or simply create generic names (such as .car or .green). The option won’t come cheap, though: The application fee alone is $185,000, and the annual fee is $25,000. Still, we can imagine large corporations spending millions on these very soon. If you’re in the business of making phones, owning a “.phone” TLD sounds like a great idea — if you can afford outbidding other phone manufacturers.